Armin Hofmann – The Pedagogical Dimension

Much of the impetus for Armin Hofmann's teaching (1947–1986) was to draw attention to the influence of visual communication on the perception of our world and its significance for an enlightened society. According to his credo, all forms of visual communication must include an element of social responsibility as a ”pedagogical dimension”. The exhibition – using his tenet as the title – is dedicated to Hofmann's pedagogy and sheds light on the fundamental, research-oriented attitude inherent in his teaching. On display are works by students of Hofmann’s courses at the former Kunstgewerbeschule Basel and abroad: profound investigations of form, colour, lettering, composition, and visual signs. By using his educational theories as well as incorporating the impressions of former students, the exhibition illustrates Hofmann's educational principles, which constituted an internationally received contribution to graphic design education.

October 20 to November 27, 2020
Weekdays from 9 a.m. till 6 p.m.

FHNW Academy of Art and Design
Building D, entrance hall
Campus of the Arts Basel
Freilager-Platz 1
4142 Basel / Münchenstein

An exhibition by the Institute of Visual Communication / FHNW Academy of Art and Design

Head of Institute: Michael Renner
Curator: Sandra Bischler
Assistance: Leslie Kennedy
Design: Claudia Colombo, Thomas Ferraro, Benedikt Jäggi / Dienstleistungsplattform der Hochschule für Gestaltung und Kunst
Proofreading: Suzanne Leu

Our special thanks go to all private lenders
Peter von Arx, Viola Diehl, Armin and Dorothea Hofmann, Leslie Kennedy, Manfred Maier, Rudi Meyer, Georg Staehelin, Gregory Vines, Kate Wolff, Wolfgang Weingart

Video tour through the exhibitions ”Armin Hofmann – The Pedagogical Dimension“ and ”Dorothea Hofmann – Drawings“